Heart + Paw Expands Client Services to Include Online Pharmacy and Teletriage

PHILADELPHIA--(BUSINESS WIRE)--Heart + Paw, the revolutionary multi-service pet care company that has been setting the gold standard in veterinary care since its inception in September 2018, announces two new client services through partnerships: first with Wedgewood and its Blue Rabbit platform to launch a custom-built, single-source, online pharmacy; and with Pet Vet Connection to launch after-hours teletriage.

Heart + Paw's unwavering dedication to raising the bar in pet care has always been evident, and this latest launch (Pharmacy) continues to elevate the care offered to pets and pet parents alike. Following the launch of their custom-built pet portal and mobile app in Fall 2023, Heart + Paw is excited to introduce this latest addition to their daily operations, enabling one point of contact for all pet health needs from prescriptions to preventatives to diets. Designed and powered in partnership with Wedgewood’s Blue Rabbit platform, Pharmacy makes ordering pets’ prescriptions easier and more seamless than ever. Key features of Pharmacy include:

Veterinarian-Facing Practice Portal: Our internal portal enables streamlined workflow for prescribing veterinarians, allowing for quicker prescription turnaround for pets who need their medicines sooner.

Seamless Management for Care Teams: Easy and effective management enables care teams to manage and monitor patients’ medications for better continuity of care and review of medication history.

Clear Communications: Automated text messages and email communications keep pet parents abreast of the status of their pets’ prescriptions and medications, from approval to refills.

Easy Ordering and Autoship: With all of the pet’s prescriptions and information in one place, it’s easier than ever for a pet parent to log on and get what they need to help their pet live their happiest, healthiest life delivered right to their front door. Monthly medicines such as flea and tick preventatives can even be set to autoship with a discount, encouraging compliance and making it easier than ever to stick to a wellness schedule.

Integration with Heart + Paw’s Portal and App: Heart + Paw’s custom-built app, already a convenient and easy-to-use way for pet parents to access their pets’ records, now allows for re-ordering prescriptions seamlessly.

"Heart + Paw's partnership with Wedgewood’s Blue Rabbit platform to create an online, single-source pharmacy is a game-changer for pet parents and for the industry," says Dave Lasus, CEO of Heart + Paw. "We understand the busy schedule of the modern pet parent, and we want to make continuity of care as simple and seamless as possible. Pharmacy allows for that, as well as providing a lower-stress experience for our veterinarians and center teams, who often spend a great deal of time each day sending prescriptions to third-party pharmacies. It's an embodiment of our commitment to delivering exceptional care in the most convenient and compassionate way possible."

Further demonstrating Heart + Paw’s commitment to providing the very best care for pets is the expansion of after-hours teletriage service to 14 locations. Through a partnership with Pet Vet Connection, Heart + Paw will now offer 24/7 access to licensed veterinarians. Teletriage service will be available whenever select Heart + Paw centers are closed and will allow pet parents to determine if their ill or injured pet can safely wait for an appointment once their Heart + Paw center reopens, or if emergency care is needed.

During the launch and expansion phase, the service will be offered free of charge as part of Heart + Paw’s promise to treat pets and pet parents like family. "Our new teletriage service allows for the safe, appropriate, and timely assessment and management of animal patients via electronic consultation with their owners," says Dr. George Melillo, Co-Founder and Chief Veterinary Officer of Heart + Paw. "Our goal is to make safe decisions regarding a patient’s health and disposition under conditions of uncertainty and urgency. This service not only expands access to care after hours, but also helps pet parents avoid unnecessary emergency visits and costs and ensures that pets are seen by their primary care partner in a familiar, low-stress setting."

As Heart + Paw continues to reimagine pet care, their approach remains centered on ensuring a low-stress experience for both pets and pet parents. With a focus on thoughtfully designed locations, convenient and top-tier service, and advanced technologies, the company has undoubtedly solidified its place as an innovative leader in the future of pet care.

Founded in 2018, Heart + Paw offers full-service veterinary centers that are reimagining pet care in every way, providing state-of-the-art care that today’s pet parents expect. From routine wellness, dental care, radiology, and surgeries to grooming and daycare, all pets are treated with a low stress approach. Now operating in 28 locations across ten states, Heart + Paw care incorporates advanced technologies, top-of-the-line amenities, equipment selected based on years of practice and research, and a fresh philosophy for pets, pet parents and the veterinarian teams. Under the leadership of co-founder and Chief Veterinary Officer Dr. George Melillo, and Chief Executive Officer Dave Lasus, Heart + Paw leads the way by treating pets and pet parents like family in a way that no one ever has. In 2024, and for the third year in a row, Heart + Paw is recognized as a top employer – Certified™ by Great Place To Work®. To learn more, visit Heart + Paw online at heartandpaw.com, or follow Heart + Paw on Instagram, Facebook, and LinkedIn.

Wedgewood is the nation’s largest and most trusted provider of compounded veterinary medications. Its recent merger with Blue Rabbit enables the company to provide veterinarians with a next-generation home delivery platform to streamline patient care and marks a significant evolution in services. Together, Blue Rabbit and Wedgewood serve more than 70,000 veterinary professionals and more than one million animals annually.

FGS Global
Suzanne Byowtiz / Montgomery Owen
HeartandPaw@fgsglobal.com